1. What Are Cookies
Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work, improve user experience, and provide information to website owners.
Cookies set by the website owner (in this case, Marktional Web) are called "first-party cookies". Cookies set by third parties other than the website owner are called "third-party cookies". Third-party cookies enable features or functionality provided by a third party (such as analytics).
This Cookie Policy explains what cookies we use on marktional-web.vercel.app, why we use them, and how you can control them. For more information about how we handle your personal data more broadly, please see our Privacy Policy.
2. Cookies We Use
We use the following categories of cookies on this website:
| Category | Cookie Name | Purpose | Duration |
|---|---|---|---|
| Strictly Necessary | Session cookies | Enable contact form functionality and basic site operation | Session (deleted when browser closes) |
| Analytics | _ga | Google Analytics - distinguishes unique users by assigning a randomly generated number as a client identifier | 2 years |
| Analytics | _gid | Google Analytics - distinguishes users; stores and updates a unique value for each page visited | 24 hours |
| Analytics | _gat | Google Analytics - used to throttle request rate and limit data collection on high-traffic sites | 1 minute |
| Preference | cookie_consent | Stores your cookie consent preference so you are not asked again on each visit | 12 months |
3. Strictly Necessary Cookies
Strictly necessary cookies are essential for the website to function correctly. They enable core functionality such as page navigation, access to secure areas, and contact form submissions. Without these cookies, certain services cannot be provided.
Because these cookies are essential for the website to operate, they do not require your consent under the Privacy and Electronic Communications Regulations (PECR). They are set automatically when you visit the site.
4. Analytics Cookies
We use Google Analytics 4 to understand how visitors use our website. Google Analytics collects information such as which pages you visit, how long you spend on each page, where you came from, and what device and browser you are using. This data is anonymised and aggregated - we cannot use it to identify you individually.
Analytics cookies are non-essential and require your consent under PECR. You will be asked for consent when you first visit the site. You can withdraw consent at any time using the methods described in Section 6 below.
You can also opt out of Google Analytics across all websites by installing the Google Analytics Opt-out Browser Add-on, available at: tools.google.com/dlpage/gaoptout.
Google's Privacy Policy, which describes how Google processes analytics data, is available at: policies.google.com/privacy.
5. Preference Cookies
We store a single preference cookie to remember whether you have accepted or declined non-essential cookies. This prevents us from asking for your consent on every page visit. This cookie itself is considered strictly necessary, as without it we would be unable to honour your previously stated preference.
Your preference will be stored for 12 months. After this period, you will be asked to confirm your preferences again.
6. How to Control Cookies
You have several options for controlling cookies:
- Browser settings - most web browsers allow you to control cookies through their settings. You can set your browser to refuse all cookies, or to alert you when cookies are being sent. Note that if you disable all cookies, some features of this and other websites may not function correctly. For guidance on managing cookies in popular browsers:
- Google Chrome
- Mozilla Firefox
- Microsoft Edge
- Apple Safari - Google Analytics opt-out - install the browser add-on at tools.google.com/dlpage/gaoptout to prevent your data being used by Google Analytics across all websites.
- Withdraw consent - you can withdraw your consent for non-essential cookies at any time by clearing your browser cookies and revisiting the site, which will present the consent banner again.
Please be aware that blocking or deleting cookies may affect your browsing experience and may prevent you from using all or part of this website.
7. Third-Party Cookies
We use the following third-party services that may set cookies on your device:
- Google LLC (Google Analytics) - sets the _ga, _gid, and _gat cookies to collect anonymised usage statistics. Google is certified under the EU-US Data Privacy Framework. See Google's privacy policy at policies.google.com/privacy.
We have no control over third-party cookies beyond our ability to choose which third-party services we integrate. We recommend reviewing the privacy and cookie policies of any third-party services listed above.
8. Changes to This Policy
We may update this Cookie Policy from time to time, for example if we introduce new cookies or change the third-party services we use. When we make changes, we will update the "last updated" date at the top of this page. We may also notify you of significant changes through a notice on our website.
We encourage you to review this policy periodically to stay informed about how we use cookies.
9. Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
- Email: hello@marktional.com
- Website: marktional-web.vercel.app
If you wish to raise a concern about our use of cookies, you may also contact the Information Commissioner's Office (ICO) at ico.org.uk.